The Progressive, Quick-Rising Practical Beverage Chief, CaliwaterⓇ, Welcomes Grammy-Nominated International Celebrity Demi Lovato
CaliwaterⓇ, the all-natural cactus water tremendous hydration beverage based by actress Vanessa Hudgens and well being mogul Oliver Trevena, is worked up to welcome Grammy-nominated international celebrity Demi Lovato to the workforce. Recognized for her dedication to well being and wellness, Demi joins CaliwaterⓇ as a Model Associate, Investor, and Ambassador, with a objective to encourage folks all over the place to make conscious decisions with the drinks they eat.
CaliwaterⓇ is sourced instantly from the prickly pear cactus within the Sonoran Desert and is full of 5 naturally occurring electrolytes, antioxidants, and important vitamins to assist hydration and different well being advantages. CaliwaterⓇ presents a scrumptious alternative of beverage that’s solely half the energy and sugar in comparison with coconut water.
Demi Lovato has lengthy been a champion of wellness, sharing her journey towards well being and steadiness along with her followers. Now, in partnership with CaliwaterⓇ, Demi is bringing that zeal for wellness to a broader viewers, selling wholesome decisions and self-care by hydration. Provides Demi, “I’ve been a fan of CaliwaterⓇ for some time now, and I’m excited to associate with the model. Caliwater is a scrumptious strategy to really feel good, keep hydrated, and ensure I get the electrolytes, antioxidants, and important vitamins that my physique wants to remain wholesome.” – Demi Lovato
“We’re thrilled to have Demi Lovato be a part of the CaliwaterⓇ household,” stated co-founder Oliver Trevena. “Her genuine dedication to well being and wellness mirrors what we stand for at CaliwaterⓇ. Collectively, we hope to supply shoppers higher decisions within the beverage area, whether or not that’s selecting a refreshing CaliwaterⓇ or discovering pleasure in a wholesome way of life.”
The worldwide electrolyte market is projected to succeed in $46.5 billion by 2028, with plant-based hydration drinks accounting for $13.9 billion of that market. 75% of American adults are chronically dehydrated, and greater than 50% of all US children. Fixing this disaster has led to an elevated curiosity in hydration drinks.
The model may also be exhibiting on the Pure Merchandise Expo West in Anaheim subsequent week, March 4-7, 2025, and debuting the brand new can design seen within the Demi Lovato marketing campaign photographs. Founders Vanessa Hudgens and Oliver Trevena might be making an look on March sixth at their exhibitor sales space.
About Caliwater
CaliwaterⓇ is an all-natural practical cactus water beverage based by actress Vanessa Hudgens and well being mogul Oliver Trevena. Sourced from the prickly pear cactus within the Sonoran Desert, CaliwaterⓇ is wealthy in antioxidants, 5 naturally occurring electrolytes, nutritional vitamins, and minerals. CaliwaterⓇ transcends the boundaries of mere hydration and, by its prickly pear core ingredient, gives quite a few advantages for well being and well-being, similar to immunity assist, digestion, and pores and skin well being. With a dedication to wellness and sustainability, Caliwater promotes a wholesome way of life that’s good for you– and the planet. Caliwater can also be formally partnered with American Forests. By aligning Caliwater’s dedication to wholesome residing and sustainability with American Forests’ practically 150-year legacy of management in forest restoration and conservation, this partnership seeks to encourage motion and assist for reforestation efforts throughout cities and landscapes. Be taught extra concerning the model at www.drinkcaliwater.com and observe @caliwater on social platforms.
About Demi Lovato

Demi Lovato is a Grammy-nominated and award-winning musician, actor, advocate, and New York Occasions best-selling creator. First recognized for her onscreen abilities, Demi quickly turned a musical phenomenon for her exceptional vocal capacity. With over 50 billion streams earned worldwide, Demi has launched eight authentic studio albums, all of which debuted within the High 10 of the Billboard 20,0, and 4 boast over one billion streams on Spotify. Most not too long ago, Demi made her directorial debut along with her acclaimed Hulu documentary Little one Star. As an actor, Demi can subsequent be seen in Stephanie Laing’s Tow alongside Octavia Spencer, Ariana DeBose, Rose Byrne and Dominic Sessa. With an viewers of over 266 million on social media, Demi has established herself as a worldwide sensation. linktr.ee/demilovato
The model, Caliwater Cactus Water, which additionally only in the near past added Sprouts and Albertsons to its nationwide retail portfolio (along with retail companions like GNC, Gelsons, Ralphs, HEB, Wegmans, Big Market District, and extra), was launched in 2021 by Vanessa Hudgens and Oliver Trevena. Caliwater has 5 core skews and a children’ line of cactus water pouches. Traders embody founders Vanessa Hudgens and Oliver Trevena, Glen Powell, Alexander Ludwig, Aaron Rodgers, Gerard Butler, Cody Belinger, Ryan Tedder, Frank Grillo, Claudia Gadelha, Nikki Reed, Brooke Burke, Roslyn Sanchez, Fourward Ventures, Mangusta Capital, Dhiren and Neelima Jhaveri, Aaron Keay, and extra. www.drinkcaliwater.com
Comply with on social media @caliwater @ddlovato
Disclaimer
The Content material shouldn’t be supposed to be an alternative choice to skilled medical recommendation, prognosis, or therapy. All the time search the recommendation of your doctor or different certified well being supplier with any questions you will have relating to a medical situation.